Why De Motu Cosmetics?


We want to give you the tools and support to help build that vision in your brand.We bring clarity to a marketplace where there are many unknowns and untrue hypes. Effectively bring to the consumer, natural and healthy products. To build a foundation of knowledge that allows us to educate ourselves on what is wholesome and unhealthy for us. Not just depend on the major brands to make our skin decision for us, but to allow small creative companies to bring their passion and knowledge to the consumer as well to show them other ways to a better life style. We want to give you the tools and support to help build that vision in your brand.


We bring clarity to a marketplace where there are many unknowns and untrue hypes. Effectively bring to the consumer, natural and healthy products. To build a foundation of knowledge that allows us to educate ourselves on what is wholesome and unhealthy for us. Not just depend on the major brands to make our skin decision for us, but to allow small creative companies to bring their passion and knowledge to the consumer as well to show them other ways to a better life style.

Who we are ?

We started De Motu (Latin word meaning emotion, change), to create a place where clients could experience a journey in helping them build their brand maintaining their core values.

Coming from years of experience in working with a small cosmetic company we came to realize there was a lot of misleading information to consumers and cosmetic companies, we decided to dedicate ourselves to bringing more clarity into the market.

To building a community where companies with new ideas and passions can be helped in building their brands in their niche markets.

Creating mutual cooperation in the marketplace between companies to help them grow together and communicate their values and believes of their brands.

We believe strength in knowledge grows a community that wants to leave an impact in today’s world.

Our Strategy

We conceptualize together the creation of the brand by understanding the client’s values and beliefs of their brand, we then help analyze the characteristics of their consumers’ behaviors.

The selection of ingredients is studied together to find the active ingredients that fit with your values creating a unique formula just for the brand.

Formulas are uniquely created. Using cutting edge technology from natural ingredients we are able to create formulas, that can be personalized based on the clients’ needs. All the formulas are tested to guarantee your brand is safe.

Packaging we work with the client to select their packaging concept that is in line with the brand’s core values and beliefs. We take into consideration the technical characteristics and the quality of the containers. We run tests to make sure the packaging selected is compatible with the formula.

Design of the brand’s identity is developed closely with the client through labels and external packaging.

Minimum quantities are low since we work with several laboratories in Italy. We first try to understand the client’s investment needs and determine together production quantities. This allows clients to launch new products into their markets without having to accumulate large costly inventories. Giving you peace of mind to be able to sell your stock on your terms and replenish your investment quicker.

We provide a turn-key solution and all our products are “Made in Italy” We also work with several certification agencies to be able to certify your formula Vegan, Natural, and Bio.

What we stand for

We want to go back to the humble beginnings where a few natural ingredients help maintain beauty and protect our environment in the process.
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Motion is created and a synergy is formed between your ideas and values, as we find ways to bring them to market
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Outburst of ideas are developed as we sit with you and walk you through the entire project to fine tune every aspect of your ideal brand.
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Together we create your brand, it is a group effort so the brand will also feel and look as you envisioned it.
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Use the newest innovations in natural formulations and pick ingredients that are even grown locally here in Italy where all the production is done.